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Analytics

Analytics Competencies

Analytics Platforms

  • Google Analytics, Piwik Pro
  • Account Setup Tracking Code
  • Goals and Funnels
  • EEC or EC setup
  • GSC Integration
  • Custom Dimensions & Metrics
  • Filters
  • Custom Reports
  • Custom Dashboards
  • Funnel Visualization
  • Segment Creation
  • Integration with other 3rd party tools
  • Search Query
  • Checkout Funnel, etc.

Tag Management

  • Google & Tealium Tag Mgt.
  • Account Set-Up
  • Create Tags, Variables & Triggers
  • Data Layer
  • Track File Downloads, Link Clicks
  • Scroll Tracking
  • Form Engagement
  • Cookies
  • Injecting Meta Data
  • Measure SERP Bounce Rate
  • YouTube
  • Enhanced Ecommerce tracking
  • Cross Device Tracking
  • Flood Light Tags
  • Setup tracking/ pixel code – FB, Twitter, Dynamic Remarketing etc.
  • Cross Domain Tracking
  • Video Tracking, etc.

Data Drives Change. And we can help.

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Adobe Analytics

  • Code Implementation
  • Mobile & Video Deployment
  • Profile & Report Suite Creation
  • Defining variable (eVars and sProps)
  • Classification
  • Conversion Variable
  • Data Layer
  • Processing Rules
  • Mange Segments & Create Calculated Metrics
  • Custom Reporting & Dashboard
  • Reporting Scheduling & Bookmarking
  • Report Automation (Report Builder)
  • Data Analysis (Adobe Discover)

Dynamic Tag Manager (DTM)

  • Web Property Creation
  • Hosting Code Configuring
  • Data Element Creation
  • Creating Rules (Event –based, page-load & direct –code rules)
  • Link Tracking
  • File Downloads Tracking
  • Referrer and Campaigns Tracking
  • Page Code Customization
  • 3rd Party Tools Configuration
  • Google Analytics, Adobe Analytics, Adobe Test & Target etc.
  • Configuration of other 3rd Party Advertising and Marketing tools

Get In Touch

info@scalavity.com
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info@scalavity.com
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